Our Design and Development Team is made up of designers, engineers and upholsterers; an in-house team at Identity Furniture are fully focussed on moving our product development program forward and ensuring that the products we manufacture are as environmentally friendly, ergonomically sound and elegantly formed as possible.

Though a detailed design analysis of our furniture, we are able to continually increase our products in areas of function, strength, stability, and appearance. This evolution allows us to create products of not only premium quality but outstanding value for money too.